Social media can improve the lives of 10 lakh people in the coming days. In the next three years in India, so many people will earn at least Rs 40,000 per month from social media. Let’s know how…
From YouTube to Instagram and Facebook, the demand for digital content is increasing in India. At the same time, in the coming three years, about 10 lakh digital content creators will earn at least 40, 000 rupees (about $ 500) every month. In a way, it will sit equal to his month’s salary.
The report of startup Animata, which monitors the social media market, says that in the coming 3 years, there will be about one million content creators whose number of followers and subscribers will be more than 1 lakh. This growth of followers is increasing at the rate of 37 percent every year. Such digital content creators will earn up to $500 per month from social media.
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Content creators growing at a rate of 115% in India
The growth of individual content creators worldwide is around 18 percent. While their annual growth in India is 115 percent. Today in India more than 3500 brands are actively working with more than 5000 content partners. All of them are creating branded content. At the same time, more than 50 crore engagement has come on more than 20000 branded content.
Retail, technology and apparel shine
Sectors such as retail, technology, apparel and accessories, personal care and health, food, finance and insurance, electronics, gaming, automobile and media receive the most content on social media. At the same time, brands associated with these segments offer content creators to create branded content.
In this way, social media is becoming a powerful tool for new young talent these days. Due to this, the middle-class of the country is growing. Social media has helped in increasing the family income of the middle-class.
Influencers will be useful in the growth of the country
Animata says that all these indicators are pointing towards increasing demand for content creators in the country. This shows that India will have a significant contribution in the global creator economy in the coming years. At the same time, they will also help in the income of the country.