Owning a house with a lawn is a dream for most people. However, having a lawn necessitates maintenance, which an increasing number of homeowners outsource to professionals. So, if you like being outside, interacting with others, and thinking of starting your own business, establishing a lawn care service may be perfect for you.
Between 2016 and 2021, the US Landscaping Services market grew by an average of 5.1% each year. Even though it took a hit in 2020 during the pandemic, it’s projected to recover quickly since businesses and residential real estate continue to need professional landscaping upkeep. (1)
What does it take to start a lawn care business?
There’s much more to launching a lawn care business than having a mower and rake on hand. If you’re going to compete in the landscaping industry, you’ll need expertise and good management to stand out. Software like Jobber will help you handle the management of your business with ease, taking care of everything from invoicing to following up on clients and managing a team. You can also use the job scheduling feature to book things like recurring jobs easily.
Starting a lawn care business
While there are several roads to entrepreneurship, having a strategy for getting started is always a must. Applying the six stages outlined below can assist you in expediting your journey to success:
Plan and strategize
The foundation of any great business is a plan, but the success of every great business necessitates a strategy. Setting your business plan upfront helps you understand the specific measures you need to follow so you can achieve success in your endeavor.
Whilst it’s tricky to plan too far into the future, especially in the beginning, having a strategy can help you stay on track and keep you focused on achieving your objectives. Carefully research all the necessary steps and tips for starting a lawn care business which will help you plan how and what you need to do.
Check out the competition
Next, you should also consider the demand for lawn care services in your location. Are you within walking distance of a few residential communities with large yards? Or perhaps there’s a need for maintenance work of green areas for commercial properties.
Whether commercial or residential, keep in mind that target clients may already have a connection with a reputable lawn care business. So, if you want to be successful in this competitive industry, seek ways to set yourself apart from your competitors.
Take care of the legalities
Among the most critical phases in this journey is to register your company so you can do business legitimately.
In the US, you should apply to the Internal Revenue Service for a taxpayer identification number. This identification number is required for your business to claim work revenue and record the wages paid to your workers. (2)
Lawn care companies don’t usually need an additional license, but business insurance is also something to consider. Regardless of how cautious you are, accidents do happen so it is best to ensure you are covered.
Get the right equipment
While it may be tempting, avoid the urge to purchase the most expensive lawn care equipment. When starting a lawn care business, most entrepreneurs choose to focus on the basics like mowers and then expand as they gain expertise. (3)
If you want to build your business with less capital, look for companies that have just upgraded their equipment. They could be looking to dispose of their old equipment. And, as long as the equipment is working or repairable at a low cost, it’s worth exploring. This will initially spare your business some funds, and you may also improve your equipment as your business grows.
Hire and train employees
Lawn care doesn’t need a lot of expertise. However, there are a few characteristics to look for when hiring potential employees. Keep in mind that when starting a business, quality is essential. For this reason, your workers should be those who can assist you in improving your service offering. Also, you can develop a training program as new hires come on board.
Invest in software
Investing in time tracking software like Jobber mentioned above, helps you to optimize travel times to various site locations and organize your day’s jobs in the most efficient way. It is very important to keep track of how long it takes to travel from your workplace to your client’s property, as well as how long it takes to complete jobs on site, so that you can plan your day accordingly and bill appropriately. (4)
Start your business now
While starting a lawn care company may be daunting, going at a slow pace and learning organically as you grow may help you. As you establish your new business, keep in mind that quality is key. Attend to your customers’ needs and ensure that your staff performs at their best consistently. When your customers are satisfied, the word about your business will spread fast, and you’ll quickly establish a solid client base.
- “Landscaping Services Industry in the US – Market Research Report”, Source: https://www.ibisworld.com/united-states/market-research-reports/landscaping-services-industry/
- “What Are the Benefits of Registering a Business?”, Source: https://smallbusiness.chron.com/benefits-registering-business-532.html
- “How to Start a Lawn Care or Landscaping Business”, Source: https://www.entrepreneur.com/article/190462
- Ways Time Tracking Software Can Benefit Your Business”, Source: https://worldfinancialreview.com/5-ways-time-tracking-software-can-benefit-your-business/