Whenever Jai Shri Ram echoed on the screen, the work of producer-directors became at the box office


Adipurush: स्क्रीन पर जब-जब गूंजा जय श्रीराम, बॉक्स ऑफिस पर बन गया निर्माता-निर्देशकों का काम

Adipurush Jai Shri Ram: Viewers in cinema houses from June 16 Lone man Will be able to see but before that in all the promotional videos of this film, one line is resonating again and again, and that is – Jaishree Ram, Jaishree Ram, Jaishree Ram, Raja Ram…sss. Watch the teaser that came about 8 months ago, be it the official trailer 1 month ago or a song released after that and then the final trailer – all these have echoes of Jai Shri Ram. Viewers are also eager to watch the film seeing devotion and special effects.

But this will not be the first time on the cinema screen when the words Jayshree Ram will echo again and again in the theatre. In the past also many films have come in which Jayshree Ram’s announcement has been used very well. Apart from Adipurush, Jayshree Ram has been heard loudly in many recent films. And neither did they feel uncomfortable nor did anyone object to it. The beauty of use has won everyone’s heart.

Jai Shriram in Akshay Kumar’s ‘Ramsetu’

This film was released in the year 2022, which was an ambitious film of Akshay Kumar. Based on the research of Ramsetu’s scientificity and mythology, the word Jai Shri Ram echoed in this film too when Aryan Kulshrestha goes to Sri Lanka and investigates the mythology of the bridge. Between the duality of science and myth, there is also a song in the film – Neel Varna Dhanurdhari, Prabhu Avadh Bihari, Tumse bada hai tumhara naam, Jai Shri Ram, Jai Shri Ram, etc.

Jai Shriram in Salman’s ‘Bajrangi Bhaijaan’

Remember Salman Khan’s blockbuster film Bajrangi Bhaijaan, which came about 7 years ago. It was neither a religious film like Adipurush nor a story of scientific research challenging mythology like Ramsetu, but more than any other religious film, the word Jai Shri Ram was used in this film.

The name of Salman Khan’s character in this film is Laxman Chaturvedi and he is a devotee of Hanuman. In such a situation, wherever they see a monkey, thinking it as Hanuman, they say with folded hands – Jai Shri Ram. In the film, Jai Shri Ram also crosses the geographical boundary. When Salman goes to Pakistan with ‘Munni’, Maulvi Sahib (Om Puri) and Chand Nawab (Nawazuddin Siddiqui) who come in his company, also speak in a very natural way – Jai Shri Ram.

Even at the end of the film, when Salman Khan is coming to India after crossing the border, the little girl ‘Munni’ bursts into tears and she exclaims like ‘Mama’ on Pakistani soil – Jai Shri Ramsss. And the film ends. In this film also the word Jai Shriram was used in a very simple way. Could touch the heart of all class, community. People liked it a lot.

jai shree ram on screen before 2014

In fact it was the Hindi cinema of the last decade. Today the need for change in the color and dialogue of cinema is being understood, because the majority of the audience and the box office business are in favor of the new form of cinema. But if you notice, there has never been any controversy on Jai Shriram in cinema, which has been used in dialogues and scenes with religious sentiments and contexts.

Whether the screen is small or big, the announcement of Jai Shri Ram has always made everyone cross the boat. When the slogan of Jai Shri Ram did not exist in politics, since then it is being seen and heard on the cinema screen. Remember the entire Ramayana. This film came in the year 1961. In this film made under the direction of Babubhai Mistry, Ram was made by Mahipal and Sita was made by Anita Guha. Pal Sharma became Hanuman, who used to say Jai Shri Ram while flying in the sky and landing on the earth.

The getup of Hanuman of the entire Ramayana was used by Ramanand Sagar in the Ramayana serial. When Dara Singh used to announce Jai Shri Ram in the character of Hanuman ji, then the children used to follow him in every house. This was the India of 1987. A torrent of myths erupted on the small screen. Its effect was long lasting, when Jeetendra, who did disco and twists on screen with Sridevi and Jaya Prada, also became Ram in 1997’s Luv-Kush. Here Dara Singh once again got a chance to speak Jai Shri Ram by becoming Hanuman.

Everyone’s work done with Jai Shri Ram

Whatever was shown on the small screen in the eighties-nineties, something similar is being seen on the big screen today. Excavation of history on the one hand and reproduction of myths on the other. This myth is indeed an evergreen blockbuster subject. No one’s business ever sinks. Ramji gets everyone’s work done. Apart from Adipurush, Brahmastra, Thank God, Ram Setu, upcoming films like OMG-2 are creating a new atmosphere.

But one thing is clear, the way Ram devotee Hanuman ji proclaimed Jai Shri Ram with sincerity and devotion, whenever that feeling was easily followed on the screen, all those films or serials got a lot of love from the audience. The spontaneous use of Jai Shri Ram in cinema always fascinates the audience and brings popularity.

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